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2026 Annual Conference Preview

Explore what is shaping up to be one of TTRA’s most collaborative and globally connected conferences yet.

On Tuesday, April 14, join us for a special virtual preview of the 2026 TTRA Annual International Conference in Greenville, South Carolina. Whether you are already planning to attend or still exploring, this is your opportunity to step inside the program, meet the people behind it, and begin shaping your conference experience.

We are offering two energizing ways to connect with our global community.

Open House Conversation
2:00 PM ET
Drop in, listen, ask questions, and exchange ideas with members of the conference planning team. You will hear early highlights, discover emerging session themes, and gain practical insight into how this year’s program is coming together.

Asia Pacific Conference Preview Webinar
8:00 PM ET, 8:00 AM China Standard Time
Designed with our Asia Pacific members and partners in mind, this focused session will explore program content, collaboration opportunities, and the global perspectives shaping this year’s conference.

Across both sessions, you will experience the spirit of this year’s theme, Shaping the Future of Tourism through collaboration across research, education, and practice. Expect actionable ideas, fresh thinking, and meaningful connections with leaders from across the tourism research community.

Preview speakers include:

Anna Blount – Vice President of Marketing and Research - Datafy

Zeya He – Professor – Shandong University

Robert Li – Professor and Director, School of Hotel and Tourism Management CUHK Business School-The Chinese University of Hong Kong

Dudley Jackson – Research Director – South Carolina Dept of Parks, Recreation and Tourism

Lu Lu – Associate Professor and Director of International Partnerships School of Sport, Tourism and Hospitality- Temple University

Date:

Tuesday, April 14, 2026

Time:

Open House Zoom Meeting - 2:00 PM EST
Conference Preview Webinar - 8:00PM EST | 8:00AM CST